5 Zombie Myths of Keywords
A Search Engine Optimisation Plan in Nowra is complicated, yes, but you are probably wondering what Zombies have to do with it. Well don’t worry, (your brains are safe) all I mean is that these are some myths which just don’t seem to die, they stick around and confuse people. So for your Search Engine Optimisation Plan, let’s put the record straight today. If you have actually had anything to do with SEO you would have discovered the notion of Keywords. Sadly, across my time in Search Engine Optimisation Plan in Nowra I have found a number of myths about Keywords that just won’t die.
MYTH 1: In your Search Engine Optimisation Plan Keywords don’t matter any more
There certainly is also the false idea that with all of the changes that have been made, and the change to concept based searches, keywords don’t make a difference in 2015. This suggestion is misguided as keywords play a more crucial role than ever. It’s an evolving market that is constantly changing and developing so you have to stay on top of the latest changes if you really want to succeed. Despite what occurs, keywords will always be at the core of SEO.
MYTH 2: In your Search Engine Optimisation Plan Keywords should be densely packed.
The notion that the more frequently a keyword is used will translate into more success is an old-fashioned idea. There is no formula relating to the density and consistent rate of keywords closely packed together. The aim you should consider is to have your specific phrases repeated throughout so that you can increase their rate while balancing well-flowing content that evokes a more natural feel and readability.
MYTH 3: In your Search Engine Optimisation Plan, you optimise only one keyword at a time.
Optimising just one keyword each time was the method circa 2005 and since all of the updates no longer can be applied to the market in 2015. If you only focus on the one keyword, then you will find that you have missed a number of opportunities. By diversifying your keyword research you can include the broad elements while focusing your energy on the long-tail terms and the newer focus on conceptual keywords.
MYTH 4: In your Search Engine Optimisation Plan, Keywords should dominate domain names.
The days of domain names being a lengthy string on nonsensical keywords are happily at an end. The keyword rich domain names no longer have very much true value to a domain’s visibility. This means that you should certainly focus not on the keywords in your domain name, but can alternatively start expanding and marketing your brand and focus on brand recognition.
MYTH 5: In your Search Engine Optimisation Plan it is acceptable to use ‘Keyword Stuffing’.
The overuse of key words in odd and unusual ways is better referred to as keyword stuffing. By now you should know that this is not a practice that would be still supported in the 2015 environment. You should stay clear of alienating your readers and concentrate on the subtle and logical way to weave keywords into your copy while also creating outstanding and unique content.
As the CEO of Internet Marketing Experts, I recognize the struggles that lots of people have when beginning the SEO, primarily when it comes to comprehending keywords and your Search Engine Optimisation Plan in Nowra. I myself ran a small business for a number of years and needed to learn SEO from scratch and by a lot of trial and error. So bear in mind to start off strong and use the details that you know. Once you have built that foundation, learn as much as you can about SEO and be patient with the results. If you come to a stage when you are unsure, or want to set your business apart from the rest, then consider having a chat to an SEO professional.
call Internet Marketing Experts Nowra on 1300 595 013 or visit, www.internetmarketingexpertsNowra.com.au